Social Media Video
Social Media Video that gets noticed
In a world where attention spans are shorter than ever, social media video is a powerful tool. At The Ark Media, we craft dynamic, platform-perfect content designed to stop the scroll, spark engagement and elevate your brand presence across TikTok, Instagram, Facebook, LinkedIn and YouTube. Whether it’s a sharp 15-second Reel, a polished LinkedIn explainer, or a playful piece of TikTok content—we tailor every video to your audience, your objectives, and the latest trends. We blend creative direction with strategic thinking to help you get seen, remembered, and shared.
Why Social Media Video Works
Our social media videos are designed to grab attention fast, making your content stand out in even the busiest of feeds. Built for today’s audiences, every video we produce is perfect for mobile-first users, with formats tailored to platforms like Instagram Reels, TikTok, YouTube Shorts, Facebook and LinkedIn. The right video doesn’t just get watched—it gets shared. That’s why we focus on content that boosts engagement and shareability, helping your brand connect and grow organically. Plus, we ensure every piece is ad-friendly and algorithm-favoured, so your videos don’t just look great—they perform brilliantly across paid and organic campaigns.
One Shoot. Multiple Platforms. Maximum Impact.
Our social media video production is built around flexibility. Think of it like a content buffet - choose the formats, platforms and content types that suit your brand best. Whether you’re after a batch of TikTok edits, an Instagram Reel series, or a standout LinkedIn video, we’ll shape the shoot around your needs. That might mean filming once and repurposing across channels, or planning multiple shoots to build a wider bank of content. Either way, we ensure your assets work harder by reformatting them for multiple platforms, keeping your brand consistent while stretching your budget further. It’s tailored, cost-efficient, and built to perform where it matters most.
Our Available Formats
Instagram Reels & Tiktok
YouTube Shorts
LinkedIn Explainer Videos
Product Promos & Launch Teasers
Animated Social Posts
Cutdowns of TV ads
Social-first ads (square, vertical)
What is the best video format for social media marketing?
The best video format depends on the platform. For example, square (1:1) and vertical (9:16) videos work well on Instagram and TikTok, while horizontal (16:9) is great for YouTube and LinkedIn. At Ark Media, we create platform-optimised content to make sure your videos look and perform their best wherever they’re shared.
How much does social media video production cost in the UK?
Social media video production in the UK typically starts from a few hundred pounds for simple edits and can go up to several thousand for larger campaigns with filming, animation, and multiple deliverables. At Ark Media, we offer flexible packages and will work with you to match your goals and budget.
What kind of videos work best on Instagram, Facebook, and LinkedIn?
Short, engaging videos with clear messaging perform best. On Instagram, reels and stories with quick cuts and music are popular. Facebook is great for testimonials, product explainers, or brand storytelling. LinkedIn prefers professional, thought-leadership style videos. Ark Media crafts content specifically for the platforms your audience uses most.
Do I need professional video production for social media?
If you want to stand out and build brand credibility, professionally produced videos can make a big difference. Viewers are more likely to watch and trust content that looks and sounds great. Ark Media helps brands of all sizes create social media videos that are both creative and results-driven.
How long should a social media video be for best results?
Most social media videos perform best when they’re short and to the point — under 60 seconds is ideal for Instagram and Facebook, while YouTube allows for longer content. We’ll advise you on the best length based on your goals and platform, and often create multiple cuts for maximum flexibility.
Can I repurpose a TV ad for social media?
Yes, and it’s often a smart move. At Ark Media, we regularly adapt TV commercials into shorter, platform-specific versions perfect for social media. This can include adding subtitles, resizing the frame, or creating teaser clips — all while keeping your messaging consistent.
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