Corridors & Walkways
The bustling corridors and walkways of the tube network are the equivalent of ‘double page spreads’ in the London Underground. They deliver high-end, glossy advertising opportunities to any brand or organisation wishing to advertise. Their large format size and strategic positioning, in high-traffic passageways and interchanges, mean that they benefit from impact and proximity to consumers travelling through the network and offer an attractive media and creative opportunity.
With 5 million daily journeys (Source: Global Media) advertising on the corridors and walkways of the tube gives your brand, product or organisation unrivalled exposure to affluent, talkative and outgoing consumers. And with opportunities to advertise throughout the Underground, Overground, DLR, Tramlink and Victoria Coach Station, you can tailor your advertising to those you really want to speak to.
Placing your adverts along corridors and pedestrian tunnels represents a unique opportunity to capture the attention of an audience who has no other distractions, too. In fact, they’re often looking for something to read, to inform and to entertain them. From full-motion digital displays to poster sites, whoever your target audience is, we can help you spread your message to them.
A highly effective place to advertise, to commuters, students and tourists, advertising on the tube is also very cost-effective. So whether you’re a college looking to recruit new students, a retailer promoting a sale or a tourist board spreading the word about events and destinations, corridors and walkways are the perfect places to get the word out.
Corridor & Walkway Advertising
Over 1.5 billion journeys taken annually on the London Underground, advertising in its corridors and walkways offers an unparalleled opportunity to connect with affluent, engaged, and outgoing consumers. The network—including the Underground, Overground, DLR, Tramlink, and Victoria Coach Station—ensures brands can reach the right audience in the right places. Research shows that 780,000 15 to 24-year-olds and 1.7 million parents see ads on the Underground weekly, making it a prime location for targeted campaigns.
Corridors and pedestrian tunnels are particularly powerful advertising spaces, offering a captive audience with minimal distractions. Many travellers actively seek something to read or engage with while navigating the underground system, making this environment ideal for delivering messages that inform, entertain, and inspire. 60% of tube passengers notice new ads, and with full-motion digital displays and traditional poster sites available, brands can maximize their visibility.
Capture attention, advertising on the tube is highly cost-effective. Costs range from £200 per week for escalator panels to £50,000+ per month for full station dominations. Whether promoting a retail campaign, a university recruitment drive, or a tourism initiative, this space offers an impactful and budget-friendly solution. Strategically placed adverts in high-footfall areas ensure businesses get maximum exposure without excessive costs.
In a bustling city where countless brands vie for attention, tube corridor advertising provides an edge—offering meaningful interactions with consumers as they move through their daily routines. With the right placement and creative execution, businesses can make a lasting impression in an environment designed for engagement. ABC1 adults make up 64% of London Underground passengers, reinforcing the network’s ability to reach a valuable demographic.
Frequently Asked Questions
What are the benefits of corridor and walkway advertising?
Advertising on the busy walkways and interchanges uniquely places your message in the line of vision of passengers who are walking to or from their train on the London Underground. Lining the walls on both sides, you have an unrivalled opportunity to create a stand-out and highly creative campaign which consumers will see while they go about their daily commute. With 1.5bn journeys taken annually, there’s extensive scope for spreading the word to large volumes of people – exposing a captive audience to your message on a regular basis.
How much does corridor and walkway advertising cost?
Advertising on the walls of walkways and corridors is a cost effective format, suitable for all marketing budgets. Costs vary depending on a number of factors, including:
- The number of sites being booked
- The predicted audience delivery figures
- The duration of the advertising campaign
Based on your target audience and geographical area we can provide you with a fully costed proposal to meet your advertising objectives and fit with your budget.
Where can I do corridor and passageway advertising near me?
As well as London Underground, your advertising can be featured on the Overground, Tramlink and the DLR – with digital and poster sites available throughout. Let us know who you would like to reach and we can support you with insight into the best place for your ad.
Who sees walkway advertising on the tube?
Five million journeys are taken on the London tube every day, so your advertising will be seen by a captive audience of affluent, talkative and socially confident people. From students travelling to university, commuters on their way to the office, shoppers off for some retail therapy and tourists visiting London’s iconic landmarks, you can target your advertising to those you want to get your message to.
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